Developer egos disgust me

I’ve noticed through many interactions with individual developers and app companies how unbelievably proud they are. They carry conversations like kings of the hill and as if their applications are works of wonder. Frankly speaking, they think they are hot shit.

I sincerely feel bad for the ad networks serving social app platforms trying to convince developers to use their network. Conversations with developers must be hair-pulling.

The problem is that as much buzz as surrounds social applications, the market is pretty tiny with just the bulk of app volume being made up by about 2 to 3 dozens distinct entities. It’s just a matter of time until there are as many monetization companies as there app developers! Then it’ll be a real circus!